Yes, Decision Fatigue Is a Thing: Here’s How to Mitigate Its Impact

Do you ever feel like you can’t make one more decision even if your life depended on it? Does decision-making get more difficult as the day or week goes on?

What to wear, what to eat, whether to overtake or not. Who to hire, what tasks to work on, the strategic direction of the organization. The average adult makes an exhausting and astounding 35,000 decisions a day. It’s no wonder we get so tired of it. 

From minor day-to-day choices to high-stakes pivots, we’re making decisions literally every day. Just like a physical muscle, our brains get spent after extensive use. Our decision making muscle depletes with every decision, so how do we protect this precious resource? 

As leaders, how do we take unnecessary decisions off our plates? In this episode, we’re digging into the science behind decision fatigue, how to mitigate its impact, and how to protect your decision-making capital.


Our brains have a limited capability for decision making. It’s like a muscle that tires after extensive use. -Jen Thornton  


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