What Else Could Be True?

Approachable articles on the power of progressive leadership that inspires collaboration, and innovation

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Why Do Leaders Lead?

  Ask any leader and they all have the same story, “I was put in my first leadership role as a teenager.” They’ll tell you about their rise to leadership through retail, food service, babysitting, or dog walking. “I was…

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Why 304 Is A Magic Number (…To Us, Anyway)

  Sometimes, launching a business can feel like planning a wedding; before you actually walk down the aisle, you envision every single detail to be thoughtful, considered, and pitch-perfect. Well, if you’ve ever actually planned a wedding or launched a…

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The Future Of Workplace Communication Is Now

  It’s time to get out of “Crisis Mode,”. When the Pandemic dragged us kicking and screaming into a new paradigm, and it seemed like the building was on fire, the crisis management style of leadership—directive, simple, non-conversant—helped the world’s…

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What Does Your “Expert Brain” Tell You Is Right?

  When people feel safe at work, wonderful things happen: innovation, experimentation, growth. The workplace becomes a space to share and express the learning experience. Your team is: Confident in their own expertise Bold in decisions Recognizes the trust in…

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The Primitive Brain Takeover, How Fear-Based Leadership Is Backfiring

  What’s your fear response? Is it fear, flight, freeze, or fawn? No matter how you cope with a crisis personally, workplace culture and team dynamics are not insulated from human responses. As a group, our collective brains have similar…

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The Pressure of Performance

  Have you ever thought about the way we apply pressure to a problem as something to measure, like the PSI on a bicycle tire? Think about your own Personal “PSI”; too little and procrastination sets in, too much and…

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Blame Feels Good

  Let’s face it. Blaming someone else can feel good. As a base emotion, as a human being, transferring blame can bring the brain a burst of relief. Blaming someone else is passing the buck on fear and anxiety. We…

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More Exchange, Less Direction

  It may seem counterintuitive, but in 2022 we are encouraging progressive leaders to give less direction. It may seem like now more than ever, our teams need clear directions: do this and do it this way. With the world…

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Podcast People, Listen In

  If you’re the kind of person who loves to learn from—and engage with—podcasts, we have good news. When it comes to guest appearances on podcasts, 304 has really been stepping up to the mic. Here are some of our…

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SEE IT IN ACTION: Neuroscience-Inspired Innovative and Interactive Training for the Natural Diamond Council

  Trainings, they’re not just for employee onboarding anymore. When 304 Coaching’s own Ann Remy set out to transform the way the National Diamond Council (NDC) educates its audiences, she went hard on the convergence of design thinking and the…

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